CRYSTAL CLEAR ADVANTAGE features

Crystal Clear Advantage is a new and exciting marketing toolset with which you can make a unique appeal to your customer base, and fully track the performance of your campaign.

By combining the visibility of direct mail and the technology of the internet we give you the ability to create a memorable, interactive, and effective experience for your customer.

With each custom campaign we offer: 

  • A strategic planning session to define your campaign goals and how to best achieve them.
  • Consultation on the development, organization, and leveraging of your valuable data.
  • A Personalized URL (PURL): a unique website for each target of your marketing campaign - i.e. johnsmith.yourcampaign.com
  • Development of a Direct Mailing and/or Email unique to each recipient - each includes an appended PURL.
  • A Survey Page that allows you to qualify leads and gain valuable information about your target market.
  • A Data Verification page that allows you to confirm or update data that you already have.
  • A login account for up-to-the-minute tracking of exactly who has responded and what they've done.
  • Ability to analyze and tune your campaign in real-time.
  • Automatic email triggers to leads.
  • Automatic email triggers to you or your sales staff.
  • A final comprehensive analysis of campaign success.

Click here to see how this benefits your bottom line